Led the design of The Whole Truth website UX and UI experience after a brand strategy and identity refresh. The design process involved wireframing, quick prototyping for proof of concept, creating a visual language for the website, and the UI for the complete website. As part of a continuous engagement, I was responsible for understanding new requirements, translating it to a creative brief for the UX UI team, setting timelines, creative direction, presenting outcomes and feedback loops.

ROLE

TEAM

Design Lead
Project Manager
UX UI design


Studio
Thought Over Design

Design Team
Farshogar, Ameya