Soch is a one-stop brand for all ethnicwear. Housing everything from designer apparel to elegant fashionwear Soch has grown to retail through over 125 exclusive brand outlets across 49 cities.

With such a large offline presence Soch decided to bring their woefully dated ecommerce experience up to date. When Soch approached us revamped online store, we embarked on creating a modular website that could be adapted from one fashion season to the next. With a mobile first approach we created a reasonably future forward ecommerce experience.

ROLE

TEAM

Design Lead
UX UI design